Trade Dress
Trade dress rights protect the “look and feel” or the overall appearance of products and their packaging. Through involvement in the development process with a client, we can help steer new products and services to successful launch, with associated establishment of enforceable exclusive rights. We can also litigate to ensure that clients’ trade dress remain protected from competitors.
CONTACT US
Please click here to email us for more information about our Trade Dress practice.
News + Events
NEWS
06.01.21
Banner Witcoff Earns Top Rankings in Chambers USA 2021 Guide
NEWS
04.23.20
Banner Witcoff, Attorneys Earn Top Rankings in Chambers USA 2020
EVENT
09.24.19
Joe Berghammer to Moderate Panel on Protecting Product Packaging at IPO's Annual Meeting
EVENT
07.17.19
Rob Katz and Richard Stockton to Speak at AIPLA Design Rights Boot Camp
NEWS
04.05.19
Banner Witcoff Wins Three Prestigious Awards for Litigation and Trademark Work
NEWS
03.11.19
"Changes abound at IP firm Banner Witcoff," Chicago Lawyer features the firm's new Chicago office space
NEWS
12.07.18
Anna King Discusses Strategies for Protecting Trade Dress in the U.S.
NEWS
11.21.18
IP Alert: Highlights of Design Law 2018
EVENT
11.06.18
Banner & Witcoff sponsors November North Shore Corporate IP Roundtable program in Northbrook, Ill.
NEWS
11.01.18
Banner & Witcoff receives top ranking for IP and patent litigation, patent law in 2019 Best Lawyers “Best Law Firms”
EVENT
10.10.18
Robert S. Katz and Richard S. Stockton present at "Intellectual Property Protection for Designs: An International Perspective" at the USPTO in Alexandria, Va.
EVENT
09.06.18
Banner & Witcoff sponsors September North Shore Corporate IP Roundtable program in Northbrook, Ill.
EVENT
08.21.18
Kirk A. Sigmon presents "Tips and Tricks for Startups in Protecting Their Copyrights, Patents, and Trademarks" at Startup PATH 2018 in Bucharest, Romania
NEWS
08.15.18
Eight Banner & Witcoff attorneys named to 2019 edition of Best Lawyers in America
EVENT
08.10.18
Michael Cuviello and Scott M. Kelly present "The State of the Art of Energy Storage and Current and Future Applications: What This Can Do to Your IP Portfolio and Freedom to Operate" at the AIPLA Annual Meeting in Washington, D.C.
EVENT
08.09.18
Joseph J. Berghammer and Katie Laatsch Fink present "The Resurrection of Niche Fame" at the 2018 Midwest IP Institute in Minneapolis
NEWS
08.02.18
Banner & Witcoff Welcomes Five New Associates
NEWS
07.30.18
Katie Laatsch Fink and Rebecca Rokos Named Notable Women Lawyers in Chicago
EVENT
07.23.18
Richard S. Stockton moderates "New Horizons: Perspectives on IP Brinkmanship in the Current Global Trade Environment" in conjunction with 2018 ABA Annual Meeting in Chicago
EVENT
07.13.18
Banner & Witcoff sponsors July North Shore Corporate IP Roundtable program in Northbrook, Ill.
EVENT
07.12.18
Anna L. King presents "Getting Your IP into Shape: Challenges and Strategies for Protecting Trade Dress in the USA" to CITMA in Bristol, England
NEWS
07.03.18
IP Alert: BIO’s China Summit Highlights Trends in BioPharma Market
NEWS
06.01.18
Banner & Witcoff Welcomes Experienced Litigation Attorney to Washington, D.C. Office
NEWS
05.24.18
Banner & Witcoff, 17 attorneys recognized in 2018 MIP IP Stars
NEWS
05.07.18
Banner & Witcoff welcomes eight summer associates
NEWS
05.03.18
Banner & Witcoff receives top rankings in Chambers USA 2018
NEWS
05.01.18
Helen Hill Minsker recognized in 2018 MIP's "Top 250 Women in IP"
NEWS
04.23.18
Banner & Witcoff introduces MyIPLaw, an online, interactive overview of intellectual property law
NEWS
04.23.18
Eight Banner & Witcoff attorneys are named 2018 Washington, D.C. Super Lawyers and Rising Stars
EVENT
02.15.18
Banner & Witcoff sponsors March North Shore Corporate IP Roundtable program in Northbrook, Ill.
PRESS
02.01.18
Banner & Witcoff Awards 2018 Donald W. Banner Diversity Scholarship to UCLA Law Student
PRESS
01.31.18
Banner & Witcoff Elects Nine Shareholders
EVENT
01.30.18
Banner & Witcoff sponsors, Katie Laatsch Fink moderates “Empirical Surveys in Trademark and Advertising Cases” at the McCarthy Institute Trademark Symposium 2018 in Sunnyvale, Calif.
NEWS
01.29.18
Twenty-five Banner & Witcoff attorneys named 2018 Illinois Super Lawyers and Rising Stars
NEWS
12.15.17
Robert S. Katz and Alisa S. Abbott write chapter on protecting and enforcing design rights in the United States for Designs: A Global Guide 2018
EVENT
12.06.17
Katie Laatsch Fink and Timothy J. Rechtien present Exit Planning Institute webinar "Intellectual Property Rights: Don't Underestimate the Power of Intangible Assets"
NEWS
09.11.17
Banner & Witcoff is proud to offer the 2018 Donald W. Banner Diversity Scholarship for law students
NEWS
07.24.17
Joseph J. Berghammer comments on client YETI Coolers' trade dress protection in Bloomberg BNA
NEWS
07.12.17
Banner & Witcoff named one of the busiest trademark plaintiffs' firms in second quarter of 2017
NEWS
06.08.17
Louis DiSanto discusses YETI's lawsuits against companies in the promotional products industry in The Advertising Specialty Institute
NEWS
02.06.17
Banner & Witcoff recognized by Law360 for role in client Yeti's cases against RTIC Coolers
PRESS
11.10.16
Banner & Witcoff Welcomes Four New Associates
PRESS
11.08.16
Banner & Witcoff Adds Five Lateral Associates
NEWS
11.01.16
Banner & Witcoff receives top ranking for IP and patent litigation, patent law in 2017 Best Lawyers “Best Law Firms”
NEWS
01.15.16
Banner & Witcoff, Helen Hill Minsker receive top ranking in the World Trademark Review 1000 2016
NEWS
11.18.15
ITC judge rules in favor of Banner & Witcoff client Converse Inc., in Chuck Taylor trade dress dispute
NEWS
05.20.15
IP Alert: Apple v. Samsung: The Federal Circuit Clarifies Design Patent Principles Law
NEWS
04.16.15
New USPTO Director Michelle Lee joins IPLAC roundtable discussion in Chicago
PRESS
02.24.14
Banner & Witcoff Obtains Most Design Patents for 11th Consecutive Year
NEWS
01.08.13
New Address for Banner & Witcoff’s Portland Office
NEWS
10.29.12
Banner & Witcoff Represents America’s Biggest Companies
NEWS
10.15.12
Darrell G. Mottley is honored at the 2012 Fashion Law Week media mixer in Washington, DC.
NEWS
09.18.12
Darrell G. Mottley is presented with the Asian Pacific American Bar Association’s Community Appreciation Award
NEWS
08.30.12
IP Law Update: America Invents Act Final Rules Take Effect on September 16, 2012
NEWS
08.27.12
Joseph M. Potenza Assumes Office of Chair of the ABA Section of Intellectual Property Law
NEWS
05.13.10
ABA-IPL Nominates Joseph M. Potenza to serve as Vice-Chair
NEWS
08.04.09
Applications are now being accepted for the 2010 Donald W. Banner Diversity Scholarship for Law Students
Our Perspectives
IP Alert
Highlights of Design Law 2018
Banner & Witcoff IP Alert. 11/21/2018
Article
5 Common IP Traps Startups Should Avoid
World Intellectual Property Review. 09/07/2018
IP Alert
BIO’s China Summit Highlights Trends in BioPharma Market
Banner & Witcoff IP Alert. 07/03/2018
Chapter
Protecting and Enforcing Design Rights in the United States
Designs: A Global Guide 2018. 12/15/2017
Article
Starting Up IP: Priorities for Early-Stage Companies
Banner & Witcoff IP Update. Fall/Winter 2016
Book
Legal Guide to Video Game Development, Second Edition
American Bar Association. October 2016.
Article
Apple and Samsung at the Supreme Court: Case Proves Need for Design Patents in Overall IP Strategy
Banner & Witcoff IP Update. Spring/Summer 2016
Article
Challenges Confronted, Lessons Learned, and Practice Pointers for Product Design Trade Dress Surveys
Presented at the American Intellectual Property Law Association Mid-Winter Institute. 01/28/2016
IP Alert
The Importance of a Trademark Registration in a Global Economy
IP Alert
Apple v. Samsung: The Federal Circuit Clarifies Design Patent Principles Law
Banner & Witcoff IP Alert. 05/21/2015
Book
Banner & Witcoff 2015 Journal of Intellectual Property Law
Annual Collection of Published Articles and Media Comments
IP Alert
America Invents Act Final Rules Take Effect on September 16, 2012
Banner & Witcoff IP Alert. 08/30/2012